AsiaPac x Xiaohongshu Webinar Was A Success!
2 Nov , 2023

Thank you once again for joining our webinar! On 2nd November, we are thrilled to have gathered our clients from all around the globe to share valuable insights on winning strategies on Xiaohongshu marketing and tips for global brands to conquer the platform. The webinar was a huge hit and we would like to express our heartfelt gratitude to all the attendees for their active participation and thought-provoking questions.

As the Global Partner of Xiaohongshu, we are honoured to have Ms. Viki Song, Manager of Cross-border Channel Partnership at Xiaohongshu, as our guest speaker, providing us with comprehensive insights into the platform. In the webinar, AsiaPac team of experts shared valuable insights on how to leverage massive traffic to drive brand’s success in the Chinese Market.

We would like to express our appreciation to our esteemed AsiaPac team members as well for generously sharing their invaluable insights:

  • Ms Gloria Wong, Senior Business Development Director

  • Ms Cindy Ho, Business Development Director

  • Ms Michelle Tsang, Senior Digital Marketing Manager (Social Media)


In the webinar, our team covered a range of engaging topics, including:

  1. Fundamentals of Xiaohongshu marketing

  2. Leverage AsiaPac’s ‘Advanced Geo-Targeting’ tool to reach precise Chinese audience pool globally

  3. Reveal XHS advertising strategies & optimisation practice to reach local & overseas Chinese audiences

  4. Increase audience engagement with distinctive KOC / KOL strategies

  5. Successful case sharing to unveil winning O2O strategies

Thank you for attending our webinar! We hope that all attendees gained valuable insights on the power of incorporating Xiaohongshu into your digital marketing plans. To skillfully reach your target audience and capture the global market, we encourage you to reach out to our specialised AsiaPac team.

For more information about our digital marketing solutions, please don't hesitate to contact us at +852 2771-7595 or via email at /